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About us

We Make Technology Deliver On Its Promises

It might surprise some of you that so far we haven’t mentioned consumer Coffee & Tea Machines (although, we just did) because Total Coffee is associated so strongly with technology. And don’t get us wrong; we love the stuff. It’s just that we think technology should serve people, and not the other way around. You might say that we love technology, but we’re not in love with technology. Technology makes a lot of promises, and we’re here to make it live it up to those promises.


Since its inception in 2007, Total Coffee has grown steadily and enhanced its business through inspired innovations. We’re continually transforming into a dynamic, customer-driven, talent-powered company that focuses on enhancing our customers’ enjoyment of technology. Like many companies, we come from humble beginnings. We’ve been challenged significantly from time to time and we’ve learned, changed and grown from each of these challenges.

Today, Total Coffee operates in Coffee Maker products with a commitment to growth and innovation. Our employees strive to provide customers around the world with superior experiences by responding to their unique needs and aspirations. This commitment to growth and customers has driven strong, consistent earnings growth. Retail is a business that requires constant innovation, new ideas, new ways to delight our customers and new ways to work together. To meet the unique product and service needs of our customers, our stores and operating models are being transformed to shift our focus from product-centric to customer-centric — a move that poises Total Coffee to truly offer Coffee Maker and Espresso Machine that meet our customers’ needs, end-to- end.


Our mission is a simple one.
To be the best Coffee Maker Store by offering affordable prices.


Enjoy your online shopping with Total Coffee